Every body uses Scull’s champion coffee [graphic].

Every body uses Scull’s champion coffee [graphic].

William S. Scull & Company.

African American men -- Caricatures and cartoons.

Coffee.

Coffee industry -- New Jersey -- Camden.

Crows.

Human-animal relationships.

Mules.

Owls.

Racism in popular culture.

Afro-Americana.

Racist trade card promoting William S. Scull & Company’s Champion Coffee and depicting a caricature of an African American man riding a mule while carrying bags of Scull’s coffee. The barefooted man is portrayed with exaggerated features and is attired in a brimmed hat, a polka-dotted, long-sleeved shirt, and plaid pants. He carries large sacks labeled, "Scull’s Champion," underneath each arm as he rides on a mule. In the right perched on a tree, a black crow says to the man, "Every body uses Scull’s Champion Coffee." An owl on another branch of the tree says, "So they do." The man turns his head back towards the birds and remarks in the vernacular, "who said da dont." Joab Scull founded the business which imported, packaged, and distributed tea and coffee in 1831. His son William S. Scull was in charge of the business under the name William S. Scull & Company from 1858 until his death in 1916. They had a large warehouse and mill at Front and Federal Streets, Camden, N.J. William C. Scull succeeded the Company, which changed its name to the Boscul Coffee Company in 1947. R.C. Williams & Co. then acquired the business in 1959.

Library Company of Philadelphia

[Camden, N.J.] : [publisher not identified], [ca. 1880]

1 print : lithograph ; sheet 7 x 11 cm (4.25 x 5 in.)

Goldman Trade Card Collection - W.S. Scull & Co. [P.2017.95.185]